BrandScore Quiz for Trade Suppliers
Free 5-minute diagnostic for trade suppliers. Discover why interior designers don't specify you - and what to fix. Get instant results with a personalised action plan.
What BrandScore Measures
The BrandScore quiz evaluates your brand across six critical dimensions that determine whether designers remember, trust, and specify your products.
Why Designers Forget You
Can they remember what makes you different six months after meeting you? Or do you blur into the crowd of 'nice products, can't recall the name'?
Who You're Actually Talking To
Is your website speaking to designers who specify for projects - or consumers choosing a sofa for their living room?
Whether You Look The Part
Does your visual identity signal the quality tier your products sit in? Or does it undermine the price point you're trying to command?
The Friction You're Creating
How easy is it for a designer to get what they need from you - samples, technical specs, lead times - without chasing?
Where You're Not Showing Up
Are you visible where designers actually look when sourcing? Or are you relying on them to find you?
Why They Don't Come Back
After the first order, what keeps designers specifying you? Or does the relationship go quiet after the initial project?
How It Works
The quiz takes around five minutes. You answer 20 direct questions about how your brand shows up to the interior design trade: how designers find you, what they see when they do, and what happens after the first project. There are no trick questions and no fluff. Your answers are scored across the six dimensions above on a 0-100 scale, and you receive a radar chart showing exactly where your brand is strong and where it is costing you specifications.
What You Get
Alongside your overall score, you receive a personalised breakdown of your three weakest dimensions with specific priority actions for each one, plus a full emailed report you can share with your team. The diagnostic was built by Pierrus Agency from 15 years of work inside the design trade, drawing on patterns seen across more than 50 supplier and designer clients. It is free, takes five minutes, and tells you what designers will not.